Pakistan SLG-Trax and Its Bold Acquisition Move
So, the news making the waves is that Pakistan’s SLG-Trax is set to acquire Singapore’s Finova Technologies, and honestly, this is a giant leap for an emergent e-commerce and fintech scene of the country. SLG-Trax already sits at the pinnacle of logistics and e-commerce solution providers in Pakistan, driving the push behind this plan.
The announcement didn’t number in around with nothing, anyway. Last Friday, the company officially apprised the Pakistan Stock Exchange (PSX) that this could well be the start of a completely new chapter for digital payments and financial innovation in Pakistan.
______________________________________________________________________________
E-Commerce and Fintech of Pakistan – A Leap by Pakistan SLG-Trax
Rather than a growth-oriented agreement, it is rather a momentous leap of faith in the e-commerce industry in Pakistan. Under the framework of Finiva, SLG-Trax would plan to set up very modernized digital payment systems, lending systems, and merchant support infrastructure into the full logistic system.
Industry observers feel the impact because this will facilitate Pakistani business units to just erase those gigantic historic issues of depending on cash on delivery, delayed payment cycles, and unavailability of access to a digital credit system.
______________________________________________________________________________
Green Light: NBFC License for Pakistan SLG-Trax
The most significant event triggering this acquisition is the fresh Non-Banking Financial Company (NBFC) license awarded to LogiServe (Pvt) Ltd a totally owned unit of SLG-Trax.
To be distributed by the Securities and Exchange Commission of Pakistan (SECP) on August 19, 2025.
Enables LogiServe to offer a wide variety of digital financial services, such as:
Services Offered by Pakistan SLG-Trax’s NBFC License
- COD-backed working capital loans
- Merchant invoice discounting
- Merchant virtual accounts
- A digital payment gateway
This regulatory penalty now ensures that SLG-Trax is legally able to offer fintech-enabled solutions, in addition to its logistics offerings, as a one-stop-shop ecosystem to serve its e-commerce operators.
______________________________________________________________________________
The Implications of the Acquisition to Pakistan SLG-Trax
In a notification submitted to SECP, PSX and the management of Finova, SLG-Trax has approved good-faith negotiations to acquire it.
However, though the same transaction would still have to go through due diligence and regulatory approvals, it would help SLG-Trax to:
- Get 100% ownership to Finova intellectual property.
- Gain possible control over the company.
- Expand its services and business to include digital lending and payments.
The general strategy of SLG-Trax is to combine logistics strength with financial innovation and this acquisition fits the description.
______________________________________________________________________________
Track Record at Finova Pakistan with SLG-Trax
The Fintech software at Finiva is not new in Pakistan. Since February of 2025 it has been piloted to a few SLG-Trax retail clients.
The results of the platform have so far been impressive:
- 1.2 million funded deliveries.
- Rs. 17 billion wallet payments.
- Rs. 3.5 billion lending throughput.
These numbers demonstrate the scalability of Finiva and the possibility to add to the growing digital Pakistan economy.
______________________________________________________________________________
What’s Next – Pakistan SLG-Trax to Start NBFC Operations
In case of the transaction being carried out, SLG-Trax has planned a formal launch of its NBFC operations in the Q4 2025.
The rollout will consist of rolling out the fintech platform of Finova on the network of SLG-Trax:
- 9,000 retail clients
- 300 corporate e-commerce customers
Through the insights of logistics or the use of fintech technologies, SLG-Trax will aim to facilitate faster digital payments, more affordable lending, and more reliable e-commerce transactions.
______________________________________________________________________________
Greater Strategy and Global Ambitions of Pakistan SLG-Trax
According to SLG-Trax, it has acquired strategically in its long-term expansion plan. The firm sees:
- Merchant-based online payment gateways.
- Advanced lending management systems.
- Risk assessment and SME facilitation artificial intelligence engines.
Further, SLG-Trax regards the Finova takeover as a stepping-stone to gain access to local as well as international markets. Pakistan is a potential cross-border FinTech innovation centre, and the group already considers ways of selling Finavia fintech software to other emerging markets.
______________________________________________________________________________
Why This Deal by Pakistan SLG-Trax Matters
The takeover is an indicator of some important trends:
- Fintech is the future of e-commerce: Logistics companies are no longer delivery agents, they become financial facilitators.
- Pakistan is attracting global technology: The fact that one of its domestic firms acquired a Singaporean fintech business proves that it believes that Pakistan has a promising future in terms of its digital capabilities.
- SMEs and merchants will be pleased: Faster loans, less hassle, and better access to credit will lead to healthier business growth of small and medium enterprise.
______________________________________________________________________________
Summary: A Game-Changer for Pakistan SLG-Trax and the Digital Economy
The proposed acquisition of Finova Technologies by SLG-Trax is not merely a business deal, but a strategic intervention, which is capable of redefining the digital future of Pakistan-based finance.
Integrating logistics, financial technology, and artificial intelligence-powered financial solutions, SLG-Trax is becoming the pioneer in the digitization of Pakistan. This acquisition will not only cement the market of SLG-Trax but will also lead to financial inclusion and innovation in South


